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Hilary's Press Kit

Related exhibitorHilary's Eat Well

    Contact: Natalie Terashima

    Rachel Kay Public Relations

    858-922-3017

    natalie@rkpr.net


    Hilary’s Unveils New Frozen Veggie Breakfast Sausages in Two Delicious Flavors

    Culinary-Inspired Veggie Sausages Incorporate Real Ingredients that are Free From Common Allergens

    LAWRENCE, KS (Aug 23, 2016) – Hilary’s, the creator of convenient and culinary foods made from real ingredients and free from common allergens, is excited to announce the launch of its nutrient-rich and flavorsome Frozen Veggie Breakfast Sausages in two crave-worthy flavors: Spicy Sausage and Apple Maple Sausage. Both are made with plant-based whole foods and are a breakthrough in the breakfast category, proving that free-from eating can be packed with flavor and real nutrition. The Frozen Veggie Breakfast Sausages will be a Sprouts exclusive from September to November, after which point the product will be available at additional retailers nationwide.

    Hilary’s new Frozen Veggie Breakfast Sausages were created in line with the company’s mission to innovate culinary-inspired foods that are convenient, family-friendly and free from common allergens for people everywhere who are seeking tasty, nourishing options. Breakfast is a mealtime often loaded with dairy, eggs, gluten, and meat, making it difficult for those who suffer from food allergies or Celiac Disease to enjoy classic breakfast staples. These delicious new veggie sausages are crafted with plant-based whole foods like millet, lentils, dates, and hemp seeds, and are free from common allergens including wheat, dairy, eggs, soy, nuts and corn. They’re also USDA Certified Organic, Certified Gluten Free, Non-GMO Project Verified, and vegan.

    “Hilary’s was founded with a goal to help heal the American diet and our new Frozen Veggie Breakfast Sausages help to accomplish just that. They serve as a hearty way to start your morning and are free from common allergens and artificial ingredients,” said Becky Harpstrite, Vice President of Marketing at Hilary’s. “The Frozen Veggie Breakfast Sausages help to provide relief for busy families and people everywhere who want to have convenient, yet healthy options to incorporate into their daily routine that are also enjoyable to eat and packed with flavor.”

    Hilary’s new Frozen Veggie Breakfast Sausages are available at Sprouts stores nationwide from September to November for a SRP of $4.39 per package and can be found after November at conventional and natural grocery stores nationwide. For more information and recipe inspiration, please visit www.hilaryseatwell.com and follow us on Facebook, Twitter, Pinterest and Instagram.

    About Hilary’s

    Hilary’s is the creator of convenient and culinary foods that are made from real ingredients and are free from common allergens. On a mission to help heal the American diet, Hilary’s is an innovator and disruptor in the natural food industry, creating delicious, convenient, family-friendly, common allergen-free foods for all people who are seeking tasty, nourishing cuisine. Hilary’s robust portfolio includes frozen veggie breakfast sausages, frozen veggie burgers, frozen veggie bites and shelf-stable salad dressings. All products are Certified Gluten Free, Non-GMO Project Verified, USDA Certified Organic, and free from common allergens including wheat, dairy, eggs, soy, nuts and corn. Hilary’s is currently the #1 selling veggie burger brand as measured by SPINS, the leading provider of retail consumer insights, analytics and consulting for the natural, organic and specialty products industry.

    Hilary’s products are available in conventional and natural grocery stores nationwide and in Canada. For more information or to find a store near you, please visit www.hilaryseatwell.com.

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    Contact: Natalie Terashima

    Rachel Kay Public Relations

    858-922-3017

    natalie@rkpr.net

    Hilary’s Launches New Allergy-Friendly, Organic Dressings In Four Fresh Flavors

    Free-from Leader Introduces Tasty New Dressings and Marinades Featuring Clean Ingredients

    LAWRENCE, KANSAS (July 14, 2016) – Hilary’s, the creator of convenient and culinary foods made from real ingredients and free from common allergens, has unveiled four new flavor-packed salad dressings: Chili-Lime Vinaigrette, Beet Vinaigrette, Tomato Kalamata Dressing, and Spicy Island Dressing. Each of the dressings are made with real ingredients, such as green chilies, lime juice, carrots, tomatoes and bold spices, and serve as the perfect addition to salads, plant-based bowls, marinades and more. All four varieties begin shipping to retailers nationwide in July.

    On a mission to help heal the American diet, Hilary’s new dressings continue the company’s tradition of delicious, culinary-inspired foods that are convenient, family-friendly and free from artificial ingredients for all people who are seeking tasty, nourishing cuisine. Unlike many conventional dressings that are made with canola or soybean oil, Spicy Island Dressing is completely oil free and instead crafted with creamy coconut milk. The Chili-Lime Vinaigrette, Beet Vinaigrette, and Tomato Kalamata Dressing are all made with organic extra virgin olive oil and a touch of organic sunflower oil. The new dressings are made from Non-GMO Project Verified, Certified Gluten-Free, and USDA Certified Organic ingredients, and are free from dairy, eggs, soy, and corn. In addition, the Chili-Lime Vinaigrette, Beet Vinaigrette and Tomato Kalamata Dressing are Paleo Certified and Spicy Island Dressing is Paleo-friendly.

    “The cornerstone of Hilary’s brand is to nourish people’s bodies and the environment with foods that are free from common allergens and artificial ingredients, but it’s equally as important to us that our products are flavorful and mouthwateringly delicious,” said Becky Harpstrite, Vice President of Marketing at Hilary’s. “These bright and fresh new dressings serve as perfect options for livening up a salad, to use as dips for veggies, or as marinades for all kinds of dishes, and prove that free-from eating can be packed with flavor.”

    Like Hilary’s existing Ranch Chia, Remoulade, Apple Fennel, and Balsamic Thyme dressings, which have been reformulated with extra virgin olive oil and are USDA Certified Organic, Certified Gluten-Free, Non-GMO Project Verified, and Paleo-friendly, the new varieties are crafted with real, minimally processed ingredients many people have in their own kitchens. The new lineup includes:

    • Chili-Lime Vinaigrette: organic green chilies star in this dressing and marinade, while tangy lime juice, extra virgin olive oil, apple cider vinegar, and peppery cumin balance the blend.
    • Beet Vinaigrette: earthy organic root vegetables, extra virgin olive oil and balsamic vinegar anchor this dressing and marinade, while hints of apple and dill keep it fresh.
    • Spicy Island Dressing: a tangy twist on a classic dressing, Spicy Island is oil free, has a coconut milk base and is free from allergens including dairy and egg.
    • Tomato Kalamata Dressing: ripe organic tomatoes, velvety extra virgin olive oil, and Mediterranean herbs bring robust flavor to this hearty dressing and dip.

    Hilary’s new dressings are available at conventional and natural grocery stores nationwide for a SRP of $3.99 per bottle. For more information and recipe inspiration, please visit www.hilaryseatwell.com and follow us on Facebook, Twitter, Pinterest and Instagram.

    About Hilary’s

    Hilary’s is the creator of convenient and culinary foods that are made from real ingredients and are free from common allergens. On a mission to help heal the American diet, Hilary’s is an innovator and disruptor in the natural food industry, creating delicious, convenient, family-friendly, common allergen-free foods for all people who are seeking tasty, nourishing cuisine. Hilary’s robust portfolio includes frozen veggie burgers, frozen veggie bites and shelf-stable salad dressings. All products are Certified Gluten Free, Non-GMO Project Verified, USDA Certified Organic, and free-from common allergens including wheat, dairy, eggs, soy, nuts and corn. Hilary’s is currently the #1 selling veggie burger brand as measured by SPINS, the leading provider of retail consumer insights, analytics and consulting for the natural, organic and specialty products industry.

    Hilary’s products are available in conventional and natural grocery stores nationwide and in Canada. For more information or to find a store near you, please visit www.hilaryseatwell.com.

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    Contact: Natalie Terashima

    Rachel Kay Public Relations

    858-922-3017

    natalie@rkpr.net

    Hilary’s Expands Line of Veggie Bites with Three Innovative New Flavors

    Free-from Leader Expands Frozen Veggie Bites Product Line with New Flavors Inspired by Company’s Midwestern Roots and Global Culinary Perspective

    LAWRENCE, KANSAS (April 28, 2016) – Hilary’s, the creator of convenient and culinary foods that are made from real ingredients and are free-from common-allergens, has expanded its frozen product portfolio, introducing three new innovative flavors of veggie bites: Broccoli Casserole, Mediterranean and Spicy Mesquite – a special nod to Hilary’s Midwestern roots and the brand’s creative perspective on BBQ. The frozen bites product is versatile and easy to prepare as an appetizer, snack or an entree when served in a wrap or salad.

    “We listened to our customers and we know they’re hungry for options that make healthy eating delicious and easy,” said Becky Harpstrite, Vice President of Marketing at Hilary’s. “Our new flavors extend their ease of creating great tasting meals by integrating diverse ingredients and prove that free-from eating doesn’t have to be bland or boring. It’s eating well made easy.”

    From freezer to table in minutes, Hilary’s versatile veggie bites are great for busy lives and perfect as a tasty appetizer or as an addition to salads and casseroles. Full product line includes:

    • Original: the original, packed with a healthy mix of whole grains and veggies
    • Spicy Mesquite *New: sweet and smoky flavor with carrots and beets
    • Broccoli Casserole *New: crispy crunchy outside, packed with broccoli, carrots, onion and garlic
    • Mediterranean *New: fragrant herbs, tender garbanzo beans and lemon juice

    Each of the new products continues Hilary’s tradition of delicious, culinary-inspired foods. All are made from Project Verified Non-GMO, Certified Gluten-Free, and Certified Organic ingredients and are free-from common allergens including dairy, eggs, soy, nuts and corn. Hilary’s is currently the #1 selling veggie burger brand as measured by SPINS, the leading provider of retail consumer insights, analytics and consulting for the natural, organic and specialty products industry. Hilary’s products are available in conventional and natural grocery stores nationwide and in Canada. For more information or to find a store near you, please visit www.hilaryseatwell.com.

    About Hilary’s

    Hilary’s is the creator of convenient and culinary foods that are made from real ingredients and are free-from common-allergens. On a mission to help heal the American diet, Hilary’s is an innovator and disruptor in the natural food industry, creating delicious, convenient, family friendly, common allergen-free foods for all people who are seeking tasty, nourishing cuisine. Hilary’s robust portfolio includes frozen veggie burgers, frozen veggie bites and shelf-stable salad dressings. All products are certified gluten free, Non-GMO verified, certified organic and free-from common allergens including dairy, eggs, soy, nuts and corn. Hilary’s is currently the #1 selling veggie burger brand as measured by SPINS, the leading provider of retail consumer insights, analytics and consulting for the natural, organic and specialty products industry.

    Hilary’s products are available in conventional and natural grocery stores nationwide and in Canada. For more information or to find a store near you, please visit www.hilaryseatwell.com.

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    Press Fact Sheet

    Overview:Hilary’s is the creator of convenient and culinary foods that are made from real ingredients and are free-from common-allergens. On a mission to help heal the American diet, Hilary’s is an innovator and disruptor in the natural food industry, creating delicious, convenient, family friendly, common allergen-free foods for all people who are seeking tasty, nourishing cuisine. Hilary’s robust portfolio includes frozen veggie burgers, frozen veggie bites, frozen veggie sausages and shelf-stable salad dressings. All products are certified gluten free, Non-GMO verified, certified organic and free-from common allergens including diary, eggs, soy, nuts and corn. Hilary’s is currently the #1 selling veggie burger brand as measured by SPINS, the leading provider of retail consumer insights, analytics and consulting for the natural, organic and specialty products industry.

    History:Hilary’s (originally Hilary’s Eat Well) was founded in 2010 and is now a B Corporation certified food-manufacturing company dedicated to nourishing people’s bodies and the environment with foods that taste great and are free of all common allergens and artificial ingredients. Hilary’s uses only thoughtfully researched, organic and non-GMO ingredients. Products are easy to prepare at home, and are undeniably delicious. It’s eating well made easy.

    Products:Hilary’s family of products currently includes:

    • Veggie Burgers – delicious, culinary-inspired veggie burgers using real, minimally processed ingredients that are free from common allergens.
      • World’s Best: The original and still Hilary’s best-selling burger
      • Adzuki Bean: Millet, adzuki beans, cumin, coconut oil, and Real Salt
      • Hemp & Greens: Greens, wholesome hemp seed and tasty thyme
      • Root Veggie: Millet-based, filled with organic root vegetables and a kick of mustard
      • Black Rice: Lotus Foods Rice heirloom climate-smart More Crop Per Drop™ rice, millet, adzuki beans and health-supportive greens
      • Curry: Tender lentils, golden curry, forbidden rice, sweet potato and green peas and ginger
      • Kimchi: Featuring Wildbrine Kimchi, for a veggie burger filled with deliciously fermented veggies
      • Spicy Thai: Sweet potato, mango, exotic spices, savory herbs and a touch of jalapeo heat

    • Veggie Bites – From freezer to table in minutes, these versatile veggie bites are great for busy lives. Perfect as a tasty appetizer, as an addition to salads and casseroles, or as a great way to get kids to smile while eating some veggies.
      • Original: The original, packed with a healthy mix of whole grains and veggies
      • Spicy Mesquite: Sweet and smoky flavor with carrots and beets
      • Broccoli Casserole: Crispy crunchy outside, packed with broccoli, carrots, onion and garlic
      • Mediterranean: Fragrant herbs, tender garbanzo beans and lemon juice

    • Veggie Breakfast Sausages – Organic, vegan, and free from gluten and soy, these nutrient-rich and flavorsome veggie sausages are a breakthrough in the breakfast category. Packed with plant-based whole foods that serve as a hearty way to start your morning.
      • Spicy Veggie Sausage: Combines classic herbs and spices with wholesome ingredients like millet, lentils, and dates
      • Apple Maple Sausage: Plant-based whole foods are blended with cinnamon, nutmeg, and maple syrup for a burst of flavor in every bite

    • Dressings – Delicious, culinary-inspired salad dressings using real, minimally processed ingredients that are allergy-friendly.
      • Ranch Chia: Beyond-dairy-free dressing, packed with omega-3s and organic chia seeds
      • Balsamic Thyme: Classic balsamic flavors with earthy organic thyme and a hint of sweetness
      • Remoulade: An original from Hilary’s restaurant, great on salads, spread on sandwiches (or veggie burgers!), or used as a dip
      • Apple Fennel: Organic apple cider vinegar and health-supportive organic dandelion root powder
      • Beet Vinaigrette: Earthy organic beet puree, extra virgin olive oil and balsamic vinegar anchor this dressing and marinade, while hints of apple and dill keep it fresh
      • Chili Lime Vinaigrette: Organic green chilies star in this dressing and marinade, while tangy lime juice, extra virgin olive oil, apple cider vinegar, and peppery cumin balance the blend
      • Spicy Island: A tangy twist on a classic dressing, Spicy Island is oil free, has a coconut milk base and is free from allergens including dairy and egg
      • Tomato Kalamata: Ripe organic tomatoes, velvety extra virgin olive oil, and Mediterranean herbs bring robust flavor to this hearty dressing and dip

    Where to buy:Hilary’s products are available in conventional and natural grocery stores nationwide and in Canada. For more information or to find a store near you, please visit www.hilaryseatwell.com.

    HQ Address: Hilary’s

    Distributed by: Drink Eat Well

    Address:

    2205 Haskell Ave

    Lawrence, KS 6604

    On the Web:

    Website: www.hilaryseatwell.com

    Facebook: www.Facebook.com/hilaryseatwell

    Instagram: www.instagram.com/hilaryseatwell

    Twitter: www.twitter.com/hilaryseatwell

    Pinterest: http://www.pinterest.com/hilaryseatwell

    Media Contact:

    Natalie Terashima

    Rachel Kay Public Relations

    (858) 922-3017

    natalie@rkpr.net

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