NPEW 2017

Leading vitamin manufacturer to sample latest product launches at tasting bar, give away prizes, and feature exclusive show deals at largest natural products tradeshow

SUNRISE, Fla. (March 7, 2017) ─ Wellnext (http://www.wellnexthealth.com), a premiere nutritional dietary supplement manufacturer, packager, and marketer, will showcase the latest consumer products and retailer opportunities for Rainbow Light and Natural Vitality from its booth (#1621) at Natural Products Expo West 2017 (NPEW).

With its family of leading brands curated to meet the health needs of consumers throughout every life stage, Wellnext will feature its latest product launches, brand developments, manufacturing innovations, and in-store programs. Sample the latest products from Rainbow Light and Natural Vitality at Wellnext’s tasting bar and enter for achance to win prizes given away throughout the show.

Just launched exclusively to the natural channel in February, Rainbow Light Vibrance is the brand’s first line of premium multivitamins with personalized nutritional formulas for men, women, prenatal, and teens. Rainbow Light Vibrance features Project Non-GMO verified formulas with certified organic fruits and vegetables plus probiotics, prebiotics, and a full spectrum of plant-sourced digestive enzymes to aide digestion and promote gut health. The new line features eight products that empower individuals with the nutritional support for being the best version of themselves:

• Women’s Multivitamin plus Balance and Energy.
• Women’s Multivitamin plus Stress Support.
• Men’s Multivitamin plus Energy and Vitality.
• Men’s Multivitamin plus Stress Support.
• Prenatal Multivitamin plus Energy Support.
• Prenatal Multivitamin plus Immune Support.
• Teen Girl’s Multivitamin with Healthy Skin Support.
• Young Men’s Multivitamin with Healthy Skin Support.

In addition to Rainbow Light Vibrance, Wellnext is also unveiling new 120-count product sizes in their top-selling Rainbow Light’s Just Once Women's, Men's, Prenatal One, and Food-Based Calcium supplements.

Meanwhile, Natural Vitality, makers of Natural Calm, the #1 selling magnesium supplement for over a decade, will introduce Natural Calm Kids, Fizzy Berry Flavor. And just in time for summer, a new limited edition watermelon-flavored Natural Calm will also be showcased at Wellnext’s booth. Natural Vitality will offer retailers the chance to win one of over 50 prizes by entering the ‘Calm Patrol’ giveaway during the expo. Inquire at booth #1621 for information on how to enter.

For more information or to book an appointment with a Wellnext representative at Natural Products Expo West 2017, visit http://wellnexthealth.com/appointment/.

About Wellnext ™
Headquartered in Sunrise, Florida, Wellnext LLC, family of brands delivers research-backed nutritional supplements for every consumer life stage. Anchor brands within the Wellnext portfolio include Nature’s Products Inc. (NPI), a GMP-certified manufacturer with 30 years of leadership in supplement manufacturing, Rainbow Light, Champion Performance, and Natural Vitality, among many other leading brands. Guided by three generations of family heritage, Wellnext is committed to the highest standards of corporate social responsibility, including product quality and purity testing, sustainability practices, and corporate giving programs, to help foster a vibrant state of health in families everywhere. For more information, visit http://www.wellnexthealth.com.

About Rainbow Light
Rainbow Light is a leading manufacturer and pioneer of whole food-based vitamins. Each formulation is research-backed to deliver optimal health benefits with a customized blend of superfood concentrates, organic, non-GMO spirulina and herbal extracts. Plant enzymes, probiotics and botanicals are added to enhance digestion and nutrient absorption. Through the Rainbow Light 1% for Global Good donation program, every customer is a partner in ending under-nutrition. Each product sale helps provide life-changing prenatal supplements to mothers and babies around the world creating positive ripple effects for generations to come. Rainbow Light is a leader in environmental responsibility. Its 100% upcycled Eco Guard packaging keeps millions of plastic bottles from oceans and natural habitats every year. To learn more, visit http://www.rainbowlight.com or follow the brand on Facebook ( http://www.facebook.com/RainbowLight), Instagram ( http://www.instagram.com/RainbowLight), Twitter ( http://twitter.com/RainbowLightNS) or Pinterest ( http://pinterest.com/RainbowLightNS/).

About Natural Vitality
Natural Vitality was founded in 1982 by Peter Gillham, developer of Natural Calm. Today, Natural Vitality is an Austin-based international purpose-driven brand committed to healthier and happier living. The brand developed a line of best-selling, research-based supplements formulated to produce a noticeable result. Natural Vitality believes that real, lasting health requires the creation of a sustainable environment and a locally-based food system; sourcing organic, plant-based ingredients for its dietary supplements whenever possible. All fruits and vegetables used in Natural Vitality formulas are organic as are the fruit flavorings and stevia. This not only assures consumers of no pesticide residues and no GMO ingredients, but also provides financial support to organic farming. For more information, visit http://www.naturalvitality.com or follow the brand on Facebook ( https://www.facebook.com/NaturalVitalityLifeNutrified), Instagram ( https://www.instagram.com/NaturalVitalityOfficial/), Twitter ( https://twitter.com/NaturalVitality) or Pinterest ( https://www.pinterest.com/NaturalVitality/).

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Media contact:

Eric Haley
Director, Public Relations & Partnerships
Wellnext (booth #1621)
Cell: (561) 351-8814
erich@wellnexthealth.com

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FOR IMMEDIATE RELEASE

New Rainbow Light Vibrance premium multivitamin line launches; supports millennials’ on-the-go lifestyles

Leading whole food-based vitamin brand introduces non-GMO project verified multivitamin line with research-based, targeted nutrition for Gen Yers

SUNRISE, Fla. (Feb. 22, 2017) ─ Rainbow Light (http://www.rainbowlight.com), the leading manufacturer and pioneer of whole food-based vitamins, today announced the launch of Rainbow Light Vibrance™ - a new premium line of non-GMO Project Verified multivitamins, specifically formulated with a foundation of organic fruits and vegetables to meet the unique health needs of millennials.

The new Rainbow Light Vibrance line was developed after the brand invested in extensive psychographic research of America’s largest generation, recruiting a global market intelligence firm to conduct an exhaustive quantitative research study on millennials’ lifestyles. This comprehensive research revealed the generational lifestyles that shape the way millennials live. Equipped with this granular data, the brand formulated Rainbow Light Vibrance to meet Gen Yers’ unique nutritional supplementation needs.

“We discovered a number of factors that contribute to the way millennials live, which ultimately influence their nutritional needs for maintaining optimal health and wellness,” states Michele McRae, BS, CN, senior director of research and development at Wellnext™, the parent company of Rainbow Light. “These insights enabled us to formulate targeted whole-food based multivitamins that address nutritional needs unique to millennials’ lifestyles. Rainbow Light Vibrance provides custom-tailored nutritional blends of clinically researched ingredients that millennials need to meet the demands of life.”

The Rainbow Light Vibrance line features eight different key multivitamins for Gen Y women, men, moms-to-be, and teens:

• Women’s Multivitamin plus Balance and Energy.
• Women’s Multivitamin plus Stress Support.
• Men’s Multivitamin plus Energy and Vitality.
• Men’s Multivitamin plus Stress Support.
• Prenatal Multivitamin plus Energy Support.
• Prenatal Multivitamin plus Immune Support.
• Teen Girl’s Multivitamin with Healthy Skin Support.
• Young Men’s Multivitamin with Healthy Skin Support.

Rainbow Light’s focus on research, science, and innovation has pioneered the natural products space. Since its founding in 1981, the brand has developed such first-to-market supplements as the first whole food-based multivitamin (1984), the first whole food-based one-per-day multivitamin (1995), the first vitamins formulated with probiotics and enzymes (1995), and the first age-specific prenatal for moms mid 30’s or older (2013). Today, it continues to lead the natural products space with the launch of Rainbow Light Vibrance.

The Rainbow Light name originates from its very first product—the superfood spirulina, a single-cell algae with soft cell walls, making it easy to digest. While testing spirulina’s nutritional content with a microscope, the brand discovered it refracts a rainbow; each color identifying a different nutritional component. Inspired by nature, viewed through the lens of science, the Rainbow Light brand was born. Today, spirulina is a base ingredient found in most of Rainbow Light’s scientifically developed formulas.

Rainbow Light ensures the integrity, quality, potency, and safety of all its ingredients and formulas via third-party testing, auditing, reporting, and certification. Its products contain no artificial preservatives, colors, flavors or sweeteners, and are vegetarian and allergen-free. From sourcing raw materials to production to finished goods testing, the brand maintains top quality assurance and control practices at every stage of its manufacturing.

The Rainbow Light Vibrance line is available for purchase online or at natural food stores and specialty retailers nationwide. For more information on Rainbow Light and their complete catalogue of products, visit http://www.rainbowlight.com.

About Rainbow Light
Rainbow Light is a leading manufacturer and pioneer of whole food-based vitamins. Each formulation is research-backed to deliver optimal health benefits with a customized blend of superfood concentrates, organic, non-GMO spirulina and herbal extracts. Plant enzymes, probiotics and botanicals are added to enhance digestion and nutrient absorption. Through the Rainbow Light 1% for Global Good donation program, every customer is a partner in ending under-nutrition. Each product sale helps provide life-changing prenatal supplements to mothers and babies around the world creating positive ripple effects for generations to come. Rainbow Light is a leader in environmental responsibility. Its 100% upcycled Eco Guard packaging keeps millions of plastic bottles from oceans and natural habitats every year. To learn more, visit http://www.rainbowlight.com or follow the brand on Facebook ( http://www.facebook.com/RainbowLight).

About Wellnext
Headquartered in Sunrise, Florida, Wellnext LLC, family of brands delivers research-backed nutritional supplements for every consumer life stage. Anchor brands within the Wellnext portfolio include Nature’s Products Inc. (NPI), a GMP-certified manufacturer with 30 years of leadership in supplement manufacturing, Rainbow Light, Champion Performance, and Natural Vitality, among many other leading brands. Guided by three generations of family heritage, Wellnext is committed to the highest standards of corporate social responsibility, including product quality and purity testing, sustainability practices, and corporate giving programs, to help foster a vibrant state of health in families everywhere. For more information, visit http://www.wellnexthealth.com.

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Media contact:

Eric Haley
Director, Public Relations & Partnerships
Wellnext (booth #1621)
Cell: (561) 351-8814
erich@wellnexthealth.com

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FOR IMMEDIATE RELEASE

Wellnext opens first starch-free gummy manufacturing plant in North America

Leading vitamin manufacturer announces opening of the state-of-the-art, starch-free gummy manufacturing facility to meet high-growth gummy vitamin market

SUNRISE, Fla. (Oct. 7, 2016) ─ Wellnext (http://www.wellnexthealth.com), with its family of leading brands curated to meet the health needs of consumers throughout every life stage, announced today the opening of a new, state-of-the-art gummy vitamin plant at its Sunrise, Florida facility. The new Wellnext plant uses the latest technology, including non-starch molds and fully robotized equipment to deliver industry-leading purity and quality in gummy products.

Consumers have wholeheartedly embraced the gummy delivery format as a delicious, convenient way to enjoy their nutritional supplements. Sales of gummy vitamins grew 45% from 2012 through 2014 and now comprise 18% of new product launches.

“The opening of our state-of-the-art gummy manufacturing facility is a direct response to consumer enthusiasm for the gummy vitamin format,” said Jose Minski, Chief Executive Officer for Wellnext. “Our new gummy plant showcases Wellnext’s focus on always leveraging the best in new technologies as we continue to deliver outstanding nutritional products.”

Wellnext is currently the only manufacturer in the United States producing gummies using non-starch technology, which significantly reduces contamination risk. Legacy starch technologies require recycling of the starch material posing a higher risk of cross contamination. The new Wellnext facility will be able to eliminate any and all cross-contamination via the advanced technology used in this plant. Wellnext’s new plant produces both vegetarian and gelatin based gummies.

The existing 225,000 square foot Wellnext facility in Sunrise, Florida has the capacity for large-scale projects and complex formulation processes, producing 84 million bottles per year and delivering more than 8 billion doses—with room to grow. This new gummy plant is a welcomed addition to Wellnext’s long-term commitment to create the best quality products for consumers for every stage of health. To learn more about Wellnext and its premier portfolio of nutritional supplement brands.

About Wellnext™

Headquartered in Sunrise, Florida, Wellnext LLC, family of brands delivers research-backed nutritional supplements for every consumer life stage. Anchor brands within the Wellnext portfolio include Nature’s Products Inc. (NPI), a GMP-certified manufacturer with 30 years of leadership in supplement manufacturing, Rainbow Light, Champion Performance, and Natural Vitality, among many other leading brands. Guided by three generations of family heritage, Wellnext is committed to the highest standards of corporate social responsibility, including product quality and purity testing, sustainability practices, and corporate giving programs, to help foster a vibrant state of health in families everywhere. For more information, visit http://www.wellnexthealth.com.

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Media contact:

Eric Haley
Director of Public Relations & Partnerships
Wellnext (booth #1621)
Cell: (561) 351-8814
erich@wellnexthealth.com