Dr. Praeger's Purely Sensible Foods Media Kit
Related exhibitorDr. Praeger's Sensible Foods
Dr. Praeger’s Fact Sheet
Overview: Dr. Praeger’s was founded in 1994 by two practicing cardiac surgeons with a simple mission – to provide a way of eating that furthers wellness through great tasting and nutritious products. An innovator in the natural food industry, Dr. Praeger’s was among the first to offer a portfolio of flavorful, convenient, good-for-you products free of artificial ingredients, colors and fillers. Its best-selling California Veggie Burgers were a hit with consumers long before frozen “natural” foods became a hot commodity.
Dr. Praeger’s remains a family-owned and operated business based in Elmwood Park, New Jersey, and continues to innovate under the leadership of Dr. Peter Praeger’s son, Larry. Dr. Praeger’s has expanded its product line to include dozens of great-tasting meals and snacks that are staples in healthy homes throughout the United States and Canada.
Founded:1994
Headquarters: Dr. Praeger’s is located in Elmwood Park, New Jersey. All business is conducted from this location including Manufacturing, R&D, Sales, and Administration.
Product Line: Dr. Praeger’s product line consists of all natural frozen foods that contain no trans fats, no artificial preservatives, no artificial flavors or colors, and are low in saturated fat and cholesterol. All of Dr. Praeger’s items are Non-GMO Project Verified or pending. The product line includes veggie burgers, breaded fish, veggie cakes, hash browns, bowls, kids’ products and veggie puffs, tallying over 50 items.
Our Philosophy: Where you Recognize All the Ingredients
At Dr. Praeger’s, our recipes are full of high quality (and pronounceable) ingredients that include a diverse range of vegetables, grains, pulses and sustainably caught fish. We also use herbs, spices, and other savory ingredients to make sure our product packs a lot of zest—after all, tasty and smart aren’t meant to be apart.
We Make Food That Makes Sense
We want to contribute to people’s ability to live their lives to the fullest. The biggest impact we can make is by delivering the most delicious recipes made from simple, nutritious foods that help encourage good eating habits that last a lifetime. We’re continually working to expand our range of products with new flavors and options that are as delicious to eat as they are easy to serve.
While the world has changed over the last 20 years that we’ve been in business, we remain true to our values and continue to create products that make our dads proud.
Sense of Family
Brings families together to share nutritious meals and snacks.
Sense of Community
Supports organizations that share our commitment to strengthening communities.
Multi-Sense(ory) Meals
Provides meals that create an enjoyable food experience.
Sensibly Sourced
Crafts food made with traceable ingredients.
Management Team: Larry Praeger, CEO
Media Contact: Katie Kieper, Maxwell PR
503.231.3086
Distribution:Dr. Praeger’s is available nationwide in leading natural and mass conventional retailers. The brand’s long history of customer focus keeps it squarely at the forefront of the natural frozen foods industry and a best-seller in the frozen food section.
Website: www.drpraegers.com
Instagram: www.instagram.com/drpraegers
Facebook:www.facebook.com/drpraegers
Twitter:www.twitter.com/drpraegers
Pinterest:www.pinterest.com/drpraegers
Recent Awards & Accolades
Products: Supermarket Guru Hit Product Seal – Supermarket Guru
Dr. Prager’s Southwest Hash Browns were named a Supermarket Guru “Hit!” in 2016 for providing a great tasting, better-for-you take on a classic hash brown.
2016 Best Bite Awards Finalist – Delicious Living
Dr. Praeger's Bibimbap Burger was named as a "runner up" in the “Best Veggie Burger” category.
Dr. Praeger’s Retail Products
Dr. Praeger’s philosophy is that healthy food should actually taste good, especially if you don’t let artificial ingredients, colors and fillers get in the way. That’s why our products are made with ingredients you recognize, including flash-frozen vegetables and MSC Certified sustainably sourced wild Alaskan Pollock and Cod. Our vegetarian and vegan products never conceal the vegetables – we put them right where you can see and taste them! And our flavorful certified gluten-free options are fiber and nutrient dense. Dr. Praeger’s products include:
Veggie Burgers
Asian
Bibimbap
Black Bean Quinoa
Bombay
California
California Gluten Free
Heirloom Bean
Kale
Mushroom Risotto
Super Greens
TexMex
Kids
Broccoli Littles
Kale Littles
Spinach Littles
Sweet Potato Littles
Fish
Lightly Breaded Fish Sticks
Lightly Breaded Fish Fillets
Lightly Breaded Fishies
Lightly Breaded Fish Fillets – Family Pack
Lightly Breaded Fillet Fish Sticks – Family Pack
Lightly Breaded Minced Fishes – Family Pack
Crunch Breaded Minced Fish Sticks – Family Pack
Rice Crusted Fish Sticks - GF
Rice Crusted Fish Fillets - GF
Rice Crusted Fishies - GF
Thai Crusted Fish Sticks – GF
Southern Cornmeal Fish Sticks – GF
Quinoa & Herb Crusted Fish Fillets – GF
Herb Crusted Cod Fillets
Hash Browns
Four Potato
Root Veggie
Southwest
Sweet Potato
Veggie Cakes
Broccoli
Brussels Sprout (New!)
Spinach
Puffs
Carrot
Four Potato (New!)
Kale
Bowls (New!)
Egg White & Kale Breakfast Bowl
Hearty Breakfast Bowl
Huevos Rancheros Breakfast Bowl
Mac & Cheese Bowl
Mediterranean Falafel Bowl
Veggie Masala Bowl