Believing that what you put on your body is as important as what you put in it, we became "organic beauty pioneers," determined to create the very first line of environmentally friendly skincare products. We were the first beauty company to work with the USDA to create a collection of products so pure they could be certified organic under the same strict standards used to certify food. And in 2003, we launched Nourish Organic, the world's first USDA-certified organic skincare collection.