WholeFoods is the oldest trade publication serving the natural products industry. We are known for informing and educating Natural Product Retailers with in-depth features, breaking news, well-respected columnists, unique multimedia coverage, eBooks, eNewsletters and more. We publish 12 print issues/year (including the May Source Directory) plus special issues. Our websites to keep upto date WholeFoodsMagazine.com and NaturalProductFinder.com . WholeFoods Magazine is a BPA-audited publication.