What began as a healthy homemade snack for the Vojdani family grew into something more, something uniquely distinct from the granola most have come to know. Each of our distinct granola flavors are carefully considered, with each ingredient chosen for quality, taste, and freshness. Every recipe refined until it’s perfect, each batch made by hand. Simply put, it’s crafted. When this much care goes into something, you know it’s got to be nothing shy of delicious.