The foundation of innovation is functional ingredients. New science on old ingredients and exciting new compounds make dietary supplements a never-a-dull-moment category of healthy lifestyles. New Hope Network ingredients and supplements editor Todd Runestad will reveal to you the hottest ingredients, the coolest supplements, and the most fascinating bioavailability-enhancing technologies to help shoppers attain optimal health. You’ll come away psyched to hit the show floor and visit the top-shelf ingredient suppliers and supplement makers. Let’s go trend-spotting so you can be a savvier show floor ninja! Relevant New Hope Content 12 ingredient and supplement trends to look out for in 2017